Fixed income investments generally involve lower-risk assets such as government bonds which provide a fixed stream of income through interest or dividends. They usually require high minimum investment amounts and may lock up your funds for longer periods.
Pre-Blossom, investing in fixed income directly was mainly for hedge funds, financial institutions, super funds and high net-worth individuals.
When our customers set positive savings habits, create their savings plans and reach their savings goals! We've helped countless users save for house deposits, new cars and even engagement rings. Growth equals progress, and that's our thing.
Spreading the word. Customers love Blossom once they’re on the inside, but fixed income feels intimidating for some. If you have any ideas on how to make it easier for our customers to understand, let us know.
When it came to giving their new fin-tech start-up a name, sisters Ali and Gaby Rosenberg knew what word best evoked the inspiration for their innovative idea and what it aspired to achieve.
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Fintech start-up Blossom will “democratise the fixed income market” by giving risk-averse investors access to a professionally managed portfolio of A-rated bonds for as little as a few cents.
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Rosenberg explained that because Blossom is focused on fixed income, the return remains consistent at 5.95 per cent, unlike investing in stocks where the return can go up and down.
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