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An account for every kind of saver

For your goals.

For the goals you’re building together.

For the future you’re building for them.

For cash beyond the day-to-day.

For retirement savings that need to keep earning.

For reserves that keep funding the work.

Blossom has been named winner of Finder Awards 2026

About Us

We think saving should feel like getting somewhere.

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Blossom gives the money you’re putting
towards something bigger,
a place to work - through professionally
managed fixed income, made simple.

So we built it

See how Blossom works

We’re sisters Gaby and Ali Rosenberg, and Blossom started with a simple question:

Where should the money you’re saving for something actually go?

We wanted somewhere our savings could work harder, without having to become investment experts or take on more complexity than we wanted.

We found the answer in fixed income.

It had long been used by institutions, super funds and sophisticated investors - but accessing professionally managed fixed income could mean high minimums, complexity and limited flexibility.

We thought more people should have access to it.

So in 2021, we built Blossom.

A simple way to put the money you’re saving towards something to work in professionally managed fixed income — with clear target returns, clear access and progress you can see every day.

Purpose-Built Saving. Your Savings Sweet Spot.

Turns out, we weren't the only ones.

What started with a simple idea has become a new way to save for thousands of people, families, businesses and organisations.

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Savings With Blossom

$177 Million+

In funds under management across Blossom Save, Plus & Grow

Customers

34,000+

Across Australia & New Zealand

Earnings Posted

$22 Million+

Earned by Blossom customers

Simple on the outside. Serious underneath.

We’ve worked hard to make Blossom feel easy.
What sits behind it is anything but lightweight.

Professionally managed fixed-income

Your money is invested through the Blossom Fund, a professionally managed portfolio of fixed-income investments.

Expert Investment Advisory Panel

Investment Advisory Panel with more than 120 years of combined investment experience.

Licensed and regulated

The Blossom Fund is a regulated investment product issued under an Australian Financial Services Licence.

Assets are independently held

Fund assets held with regulated custodians - Gleneagle Securities (Aust) Pty Ltd & J.P. Morgan Securities LLC

An investment, not a bank deposit

You’ll invest in the Blossom Fund. Target returns aren’t guaranteed.

You may have seen us around.

We've proud to have been featured in The Australian Financial Review, The Australian, News.com.au and more

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Find your Savings
Sweet Spot.